Website
Banorte Securities
Bilingual website elevates international wealth management firm’s digital presence in U.S. markets.
The Challenge
Banorte Securities is a Houston-based international wealth management firm specializing in investment solutions for Mexican and domestic clientele. Despite their established reputation in wealth management, their digital presence didn’t reflect their international expertise or support their growing client base. They needed a website that would strengthen their brand image in key U.S. markets while serving their diverse international audience. The challenge was creating a digital platform that would position them as trusted financial advisors while providing seamless access to critical investment resources and account management tools.
What We Did
In collaboration with Pierpont Communications, we created a comprehensive bilingual website for their wealth management services. Our solution combines sophisticated design with intuitive functionality, delivering exceptional user experience for investment clients across all devices. Through thoughtful content organization and a refined color palette, we built a platform that resonates with their international audience. The site seamlessly integrates critical features like account access and investment resources while maintaining a professional aesthetic that builds trust. The resulting digital experience strengthens their position in international wealth management.
Highlights
- Bilingual Website Design
- UI/UX Strategy
- Responsive Development
- Content Architecture
- Digital Campaign Design
- Landing Page Development
- Video Integration
- Performance Optimization
The fully responsive design ensures optimal performance across all devices, with seamless language toggle between English and Spanish. Strategic content hierarchy guides users through investment solutions while maintaining quick access to account management tools. The sophisticated interface reflects the caliber of their financial expertise and international reach.
We developed a targeted landing page to showcase their Banorte Asset Management (BAM) Digital wealth management platform, featuring prominent video content and clear calls-to-action. The campaign included custom banner ads in both languages, driving awareness and adoption of BAM Digital among Mexican nationals investing in the U.S.
