
Website
Allegiance Bank
Undertook a comprehensive website redesign for Houston’s largest community bank, addressing challenges posed by their outdated website and recent significant growth. Additionally, developed and managed a social media strategy, designed marketing materials, and oversaw marketing campaigns.
The Challenge
Allegiance Bank stood as Houston’s largest community bank, with 28 branches serving the metropolitan area and surrounding suburbs. Their community-focused approach had established them as a trusted financial partner throughout the region. However, the bank’s rapid growth and expansion collided with an aging digital presence. Their decade-old website had become misaligned with their current scale and market position, creating a pressing need for a comprehensive website modernization to better serve their expanding customer base.
What We Did
Developed a strategic digital transformation for Allegiance Bank, beginning with redesigning strategically selected pages critical to their online presence and customer experience. This targeted enhancement ensured maximum impact while aligning priority sections with their market leadership position. The digital refresh was supported by an integrated marketing approach that included custom photography, targeted email campaigns, and professional collateral development. Supporting the online presence, we developed and managed a comprehensive social media strategy to engage customers and amplify brand messaging. This cohesive strategy ensured all touchpoints reflected Allegiance’s growth and strengthened position in the Houston market.
Highlights
- Website Design & Maintenance
- Custom Photography
- Email Marketing
- Marketing Collateral
- Digital Advertising
- Impact Report
- Powerpoint Design







